How Doing Good is Good Business

Learn how leveraging your existing product to do real good in the world can also generate more funding, customers, and market attention. 

About the event: This workshop will teach you how and why your company can help address some of humanity's intractable problems by leveraging your existing solution. You will study examples of companies like yours who have leveraged their product to help solve a problem for humanity. You will learn how this effort resulted in meaningful value creation for the company through access to new markets, customers, and revenue.

What you’ll learn:

  • How to easily apply your solution to a social or environmental problem

  • How other companies like yours have done this and what they learned

  • How to use social impact as a differentiator that opens the door to additional funding, partnerships, and top talent

  • How to define, track and leverage your impact metrics

About Niko:

Niko Everett, CEO of Core Social Impact, builds social impact into the core of early stage companies to drive real change, gain business advantage and go toe to toe with larger competitors to attract talent, customers, and investors. She and her team have done this for dozens of venture backed high growth companies including Zoom, Zillow, Twilio, PagerDuty, Checkr, ThalamusGME, DroneDeploy. Niko started as a successful social entrepreneur raising millions in growth capital and being recognized by Silicon Valley Business Journal, Fast Company, and Newsweek as a leading social innovator.